A few years ago, Botox treatments were mainly considered something that women do to restore a youthful appearance. But lately we’ve seen an emerging trend that’s lovingly been referred to as Brotox.
The number of men who are taking advantage of cosmetic procedures has grown exponentially in the last few years. The American Society of Plastic Surgeons have noted that since 2000, the number of men seeking Botox has increased 310 percent. And this trend isn’t just happening with Botox. Similar noninvasive procedures like dermal fillers, skin maintenance, and laser hair removal are also becoming more commonplace for men.
What many in the industry are discovering is that men, just like women, are searching for that extra edge in today’s workforce. The desire to look younger and remain competitive against a new generation entering the job market has led many men to turn cosmetic treatments to gain an advantage. Fine lines and wrinkles can make anyone feel self-conscious. And in the workplace, even the smallest imperfections can hold you back. For many men, Brotox treatments are seen as an investment in their career and future, and often described as a “401k for their skin.”
This trend is further proof that the days of the “rugged man” are slowly fading. Modern men are realizing the benefits of taking care of their appearance, and exploring the benefits of cosmetic treatments. And while “Brotox” isn’t yet a widespread phenomenon, it’s safe to say that more men will be trading in the barbershop for a seat at the cosmetic center in the near future.
If you’re looking for the best in Botox treatments, ZendyHealth.com can help. We work with top providers of Botox, and help our clients save up to 80% off the cost of retail. You just pick your procedure, pick your price, and we’ll take care of the rest. Whether you’re a man or a woman, ZendyHealth can help you look fabulous @ your price.